Cookie Policy

Cookies are small text files that websites store on your device. When you visit a website, cookies help the website remember your preferences and activities.

Cookies contain the following information:

• Website name

• Unique identifier

• Some numbers and letters

• Expiration date

Cookies themselves cannot identify your personal identity, but when combined with other information, they may be used to identify you.

Yumo uses cookies to:

• Ensure the website functions properly

• Remember your login status

• Save your preferences (such as language, address)

• Track shopping cart contents

• Analyze website usage

• Provide personalized content and recommendations

• Display relevant advertisements

• Prevent fraud and improve security

• Improve our services

We use different types of cookies:

Session Cookies:

• Stored only during your website browsing

• Automatically deleted when browser is closed

• Used for basic website functionality

Persistent Cookies:

• Stored on your device for a longer period

• Have a specific expiration date

• Used to remember your preferences

First-party Cookies:

• Set directly by Yumo

• Used for core website functionality

Third-party Cookies:

• Set by our partners

• Used for analytics and advertising

Strictly Necessary Cookies:

• Essential for website operation

• Cannot be disabled

• Include: session management, security features, shopping cart

Functional Cookies:

• Enhance website functionality and personalization

• Can be disabled but will affect user experience

• Include: language settings, location preferences, remember login

Analytics Cookies:

• Help us understand website usage

• Collect anonymous statistical information

• Include: page views, visit duration, traffic sources

Marketing Cookies:

• Used to provide personalized advertising

• Track your activities across different websites

• Include: ad delivery, retargeting, conversion tracking

Necessary Cookies:

• session_id - User session identifier (deleted when session ends)

• csrf_token - Security token (24 hours)

• cart_id - Shopping cart identifier (30 days)

• user_auth - Login status (7 days or until logout)

Functional Cookies:

• language_pref - Language preference (1 year)

• location_data - Location information (30 days)

• ui_preferences - Interface settings (1 year)

Analytics Cookies:

• _ga - Google Analytics (2 years)

• _gid - Google Analytics (24 hours)

• _gat - Google Analytics (1 minute)

Marketing Cookies:

• _fbp - Facebook Pixel (90 days)

• ad_preferences - Advertising preferences (1 year)

Our website uses the following third-party cookies:

Google Analytics:

• Website traffic analysis

• User behavior statistics

• Performance monitoring

Google Maps:

• Map display and geolocation services

• Address autocomplete

Stripe:

• Payment processing

• Fraud detection

Social Media Plugins:

• Facebook, Twitter, Instagram share buttons

• May set tracking cookies

Advertising Networks:

• Display relevant ads

• Track advertising effectiveness

You can manage cookies through:

Browser Settings:

• Completely disable cookies

• Accept only first-party cookies

• Delete existing cookies

• Set cookie expiration time

Our Cookie Banner:

• Displayed on first visit

• Can choose to accept or reject non-essential cookies

• Change preferences in settings at any time

Opt-out Options:

• Google Analytics opt-out: https://tools.google.com/dlpage/gaoptout

• Facebook ad preferences: https://www.facebook.com/ads/preferences/

• Network Advertising Initiative opt-out: http://optout.networkadvertising.org/

Chrome Browser:

• Settings > Advanced > Privacy and security > Site Settings > Cookies

Firefox Browser:

• Options > Privacy & Security > Cookies and Site Data

Safari Browser:

• Preferences > Privacy > Cookies and website data

Edge Browser:

• Settings > Cookies and site permissions > Cookies and stored data

Note: Disabling cookies may affect website functionality and user experience.

In our mobile app:

• Use cookie-like technologies

• Device identifiers and advertising IDs

• In-app analytics tools

• Push notification tokens

Mobile Device Settings:

• iOS: Settings > Privacy > Advertising > Limit Ad Tracking

• Android: Settings > Google > Ads > Opt out of Ads Personalization

App Permissions:

• You can manage permissions in app settings

• Including location, camera, notifications, etc.

Benefits of accepting cookies:

• Better user experience

• Personalized content and recommendations

• Remember your preference settings

• Faster website loading

• Shopping cart content saved

Impact of disabling cookies:

• May need to repeatedly log in

• Lose personalized settings

• Some features may not be available

• Shopping cart content may be lost

• Ads may not be relevant

Cookie data retention periods:

• Session cookies: deleted when browser closes

• Functional cookies: usually 1 year

• Analytics cookies: 2 years

• Marketing cookies: 30 days to 1 year

Data cleanup:

• We regularly clean expired data

• You can delete cookies at any time

• Related cookies are deleted when account is deactivated

We comply with the following regulations:

• EU General Data Protection Regulation (GDPR)

• California Consumer Privacy Act (CCPA)

• ePrivacy Directive (Cookie Law)

• Other applicable privacy laws

Compliance measures:

• Clear cookie notices

• Obtain appropriate consent

• Provide opt-out options

• Regularly review and update policies

We may update this Cookie Policy:

• Significant changes will be notified in advance

• Notification via email or website banner

• Update date will be displayed at the top of the page

• Recommend regularly reviewing this policy

Reasons for updates:

• New cookie technologies

• Legal requirement changes

• Business needs adjustments

• User feedback

For any cookie-related questions, please contact us:

• Email: privacy@yumo.com

• Phone: +1-800-yumo

• Address: 123 Food Street, New York, NY 10001

• Online Customer Service: Monday-Sunday 8:00-24:00

We will reply within 48 hours of receiving your inquiry.